As we rapidly enter the festive weekend, Santa and his elves are working to finalise exactly who belongs on those naughty and nice lists. Safe in the knowledge that everyone in our office is on the nice list (**awkward glance**) this got us thinking, imagine if Santa used Neotas to help him get through the workload. Would he really think those Snaps and Instagram selfies were the act of a ‘nice’ girl? Does the banter on Twitter potentially cross a line and push you on to the naughty list? How about that Tinder profile which might not necessarily accurately reflect the real you? To be honest, we don’t judge anyone by these standards and we aren’t convinced that Santa would really judge anyone for any of these things either, however some of the individuals that we have looked at this year are definitely receiving coal.

From employee screenings with individuals involved in football violence against police officers to international business men involved in modern slavery and illegal arms and drugs smuggling, the Neotas team have seen our fair share of naughtiness. We’ve seen the fraudsters who almost signed the important business deal to those who’ve been hired without relevant qualifications. We’ve uncovered addictions, crime, hate, bullying, and stalking and this is just a small sample of our findings for the year. All of these and so many more are definitely on our naughty list as well as Santa’s. But not everything is doom and gloom, we’ve also seen a lot of nice listers!

The volunteers and fundraisers who are making a difference in the lives of those around them. The entrepreneurs with a thirst for success who got that big investment. The thought leaders who potentially struggle in an interview but thrive online. The fitness fanatics who are consistently bettering themselves and achieving new levels of personal triumph. The modest award winners who fail to mention their skills and accolades on their CV. The Neotas nice list is definitely longer than the naughty list.

Regardless of what your footprint says about you and whether you find yourself on the naughty or nice list this Christmas, Neotas would like to wish our clients, partners, friends and everyone else a very merry Christmas and a happy New Year. Here’s to 2018…Now if only your online footprint could reset as easily as the calendar!